Allen Solly
Allen Solly
1. Primary Data Research
Done Survey Research of customer online and sales person in Allen Solly Departmental Stores(Raipur).
2. Secondary Data Research
Research survey using Euromonitor, Allen S...See more
olly, Zara, H& M websites, edited.com, mbaskool and
retail.franchiseindia
retail.franchiseindia
3. Analysis
Analysis on Research Data using Porter’s five force Model and Porter’s Diamond Model
4. Implementation plan
Consist of using Ansoff model and new model using technology to improve the sales in stores
5. Campaign
Consist of Campaign plan to improve the visibility of Allen solly and increase its customer reach with a reach
to sensory marketing
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Added: 5 years ago
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