Britannia
· Market leader in bakery and biscuit business
· Unorganized sector – 29%
· Tax rate – 8-9% for <Rs 100/kg; 24% for > Rs 100/kg pre-GST
· Now post GST, it is 18%; Britannia will benefit
· Biscuit is organized, to enter with unorganized, entering into bakery biz with JVs – plan to enter into unorganized
· Considering premium biscuit biz to tap into higher income streams
· ITC
o 15% market share in biscuits
o More rural (with parle)
· Britannia is into urban
· Strategies to tackle ITC and Parle
o Britannia is strengthening its distribution to focus on rural
o Improved mkting to penetrate hindi speaking area
o Planning to import wheat as import duty decreased
o First company to tie up with e-commerce (Amazon) to sell Good Day
o Investments in R&D and capacity expansion
o Setting up in Oman, Dubai and Mauritius with soft loans from govt of Oman
· High PE not sustainable
· Low debt
National Building Construction Corporation (NBCC)
· PSU ; Navratna status -> invest upto 1000 crores without asking govt
· Three biz : PMC, Real Estate Development and EPC
· PMC – 85% of revenues
· Order book of Rs 36000 Cr
· Major client – Central Government, PSUs
· They get orders by nomination process without competitive bidding
· How does it secure its strategic advantage
o Do international projects for other countries
o 2% of country’s population -> Govt project ; They have monopoly
o They should get involved in the smart city project
o They have expertise in green buildings which they can leverage on to enter into this segment
· Is govt ownership drag on reinvestment plan?
o Yes as they are restricted by the 1000 cr plan
o Payout ratio -> 20%
· What is its financial strategy?
o Debt free company
o Asset light model
Hero
With hindsight, its business strategy to severe its relationship with Honda was good or bad. Justify using ROC and ROE.
· Hero wanted tech expertise and Honda wanted a partner to enter India; Hence JV
· Hero’s JV clause prevented them from entering into markets where Honda was already there. Hence, they severed
· Although they expanded into 35 countries, sales have been flat
· Their OM has also remained the same
· ROE has reduced from 60% to 45%; ROCE also reduced. This shows it was a bad decision to drop JV
· Honda had 13% market share at that time; it is now 26%; Hero had 50%; now dropped to 42%
· Hero wanted to increase supply of components from Japan; royalty increased
· Honda was not willing to share key tech with Hero
· Scope of JV was limited to mfg as new product development is restricted to Honda
Should it continue with high dividend policy?
· Debt free company
· Payout ratio – 50%
· Before breakup, they had 30%
· At time of breakup, they had 109%
· Post breakup, 50%
· No it should not; Market share sliding; Honda going up; They have to reinvest into R&D and market expansion… Hence 50% payout is way too high
Maruti Suzuki
1. Explain its business strategy.
· Strategy to move from low cost car into an aspiring brand;
· Visible by Nexa brand category
· Will its growth be sustainable once EVs kick in at 2030 as Maruti doesn’t speak about EVs
· Suzuki have collaborated with Toyota to bring EVs and battery technology; Suzuki wants EV tech; Toyota will piggyback on Maruti in India
2. Explain its financial strategy.
· Low debt and quick repayment due to high CFs
· Payout ratio has been 30% and has been increasing which is high compared to other players
· Uses its excess funds by investing in MFs and it believes in high cash from retained earnings to invest in capex
· Higher ROE and ROCE; Yen denominated ROCE and ROE to figure out since lot of it goes back to Japan
Unlike other MNCs why has it pursued a low dividend policy?
· To reinvest in capex
· Comparing with FMCG MNCs which are inelastic, auto is elastic; Also, auto is cyclical. They don’t want to increase and then decrease owing to market conditions
Sudarshan Chemicals
1. Explain its business and financial strategy.
· 48% from exports
· Plans to go further global
· Building capacity to meet demand due to housing for all
· Market dominated by inorganic pigments; 20% is only organic
· Sudharsan -> Organic (niche segment)
· It is expected to go to 40% by 2020
· Organic is more environmentally friendly;
· Biz strategy
o Direct Market Access instead of traditional selling to mfgrs (used to sell to Asian paints; now selling on its one)
o Going global
o Going to more specialized pigments (it has higher margins)
o Inhouse captive plant in Roha to reduce power cost by 50%
o Low cost of procurement at China by setting up a subsidiary thereby reducing operating costs
· Financial strategy:
o Reducing its D/E ratio
o For expansion plan, it plans to finance 75% by debt
o Payout -25 to 40%
o ECBs in euros which is cheaper
2. Does its valuation justify its business strategy and should its premium valuation be demolished?
· Expanding capacity abroad
· PE around 23 and is overvalued
· Overvaluation justified owing to expansion and env friendly biz
Bajaj Finance
· Subsidiary of Bajaj Finserv
· 45% of biz comes from consumer finance
· Short term financing – 3 to 12 months
· Low NPA
1. Should it become a bank?
· Advantage of bank
o Low cost CASA deposits
· Bajaj Finance is a deposit taking NBFC
· NBFCs can’t take demand deposits ; CASA cost is low
· Disadvantage of becoming a bank
o CRR requirements not there in NBFCs while it is there in banks
o SLR increases if you shift from NBFC to bank
o Mandates you to have 25% rural branches which are unbanked
§ Increases investments
o Priority sector lending norms are not applicable for NBFCs
· IDFC, which was a NBFC before, after becoming a bank, it’s net interest income go down by 20%
Explain its business and financial strategy?
· Biz strategy:
o Diversified portfolio of lending
§ Risk in one sector diversified
o Growing consumer finance segment
· Financial strategy:
o Reduced cost of funds through diversified borrowings
o High net interest margins
DMart
· EDLP
· Low debt to equity as compared to its peer (0.7)
· ROE is 21% way higher than peers
· High asset turnover ratio
· Owns stores; Asset heavy model; No rent which is around 5-10% of sales
1. Would it go Walmart way?
· Walmart stores are getting closed. Will it follow for D Mart?
2. Explain its business and financial strategy?
Business strategy
· Buy low; sell cheap
· High inventory turnover
· Low payment period to vendors to get bargaining power with suppliers to get a lower price
· Owns stores; Asset heavy model; No rent which is around 5-10% of sales
· Selective expansion
· Low sales and marketing expenses
Financial strategy
· Low debt
· Revenue per sqft is high
· Asset heavy business
· Negative overall CF
o Positive CFO
o Negative CFI
3. How does it effectively deal with competition from e-market?
· Venturing into ecommerce
Amazon
· Inventory based and market place
· Amazon -> Hybrid model
· They have their own retail called Cloudtail
· As per regulations, not more than 50% from a single vendor
What is the business strategy of the company?
· Cost leadership
· Amazon reduced commission charges to sellers
What is its financial strategy?
· Amazon US -> Amazon Eurasia -> Amazon APAC -> Amazon Seller Services
· Amazon US no profits from 1997 to 2003
How is Amazon India going to be profitable?
· Through Amazon Webservices although e-commerce is loss making
Major cost headers:
· Promotion charges
· Amazon fulfilment transportation
DHFL – Diwan Housing Finance Ltd
· Housing credit has grown
· Housing for all was a favorable factor
· Growing urbanization
Explain business strategy of DHFL. Is it supported by its financial strategy?
Biz strategy:
· Grown through acquisitions and wanted to venture into different business streams ; complementary business (Asset Management, Life Insurance, Avanse, etc)
· Sold off one business and received in compulsory convertible debenture so as to get equity later in that firm
· Focus on tier 2 and tier 3 cities ; Lower income segment
· Acquisitions to expand geographical reach and client acquisition
· Aiming to become a financial conglomerate
Finance strategy:
· Initially bank borrowing
· Moved to QIPs and NCDs to reduce cost of funds
· Tied up with a consortium of banks to jack up loan book growth (tie-ups with commissions)
ICICI Prudential
· Less than 1.5% world’s total insurance premium value
· Insurance industry wants to hike it to 5%
· Market dominated by LIC
· Growth drivers:
o Demographic dividend
o Insurable population growth
· Business strategy:
o Expand their product offerings
o 85% of product offerings are ULIPs
o Reduced grievance ratio (lesser than industry)
· Financial strategy:
o Persistency Ratio – Amount of business that a company can retain by renewed
o Highest persistency ratio (for 13 months) among pvt sector
o IRDA wants to cap expense ratio to prevent companies from increasing expense ratio and passing it on
§ Divide all expenses/net premium to get expense ratio
o Expense ratio increased marginally despite steady growth
HDFC
1. Explain its business strategy to raise additional Tier 1 capital from the Eurodollar market.
o They raised money to enter into risky segments (agriculture loans and small ticket loans)
o Tier-1 capital -> Core equity of the bank
o Tier-2 capital -> Banks
o Basel 3 – 11.5% Tier-1 capital to be held from FY19
o HDFC feels the need to increase Tier-1 capital due to expected rise in NPA
o CoCo contingent convertible bond -> converted if capital requirement falls below standards
o CoCo bonds are risky and no takers in domestic markets
o HDFC is hence going to Euro dollar market to get them
o High yield acts as an impetus for foreign investors and cost of raising is low for HDFC
o Bond issued by HDFC at lowest coupon rate due to lowest NPAs
o Bond issued by HDFC at lowest coupon rate due to lowest NPAs