Knowledge in Marketing management

BBA - marketing management

Detailed notes of marketing management of BBA course which has to be studied by the student in the second year of the 3 year Program. The notes above also contain handwritten copies of 2 chapter aswell and other contain the entire syllabus with sample question papers which can be used for further practice.

Marketing and Management Notes (Part 4)

Part 4 of notes for Marketing and Management. these notes are for 1st year students of BBA and Bcom. very easy notes. study according to your syllabus only.

Marketing Management previous year question paper(CBCS)

This pdf contains the Marketing Management question paper of year 2017 of B.A (Hons) Business Economics (BBE) course of University Of Delhi.

Introduction to Marketing Management

This pdf contains notes/ppt of Introduction to Marketing Management. This pdf gives overview of marketing management.

Project on Experiential Marketing

This pdf contains project on Experiential Marketing. This pdf can give a brief overview of Experiential Marketing and it also contains key case studies on oreo, starbucks etc.

Starbucks Visit Report

This pdf contains project on Starbucks visit report.

Pricing Of a Product

This pdf contains ppt on the Pricing of a product. This ppt can help you understand how the price of a product is set by companies.

PPT on Emerging Trends in Marketing.

This pdf contains ppt on the Emerging Trends in Marketing. Emerging trends include green marketing, celebrity marketing, experiential marketing etc. This ppt can help you to understand the modern ways of marketing.

Marketing Environment and Competitive Analysis

This pdf contains notes/ppt on Marketing environment and competitive Analysis. Through this ppt one can understand the different marketing strategies and competitve environment that prevails in the market.

Notes of Management of Cash and marketable Securities

This pdf contains notes of Management of Cash and Marketable Securities of Marketing Managemnt subject. These notes are made by expert faculty.

Notes of Receivables Management

This clip contains notes of Receivables Management. This is one of the important topics in Marketing and Management subject.

Marketing - project on MARLBORO

Marlboro is an American brand of cigarettes, currently owned and manufactured by Philip Morris USA (a branch of Altria) within the United States, and by Philip Morris International (now separate from Altria) outside the United States. Richmond, Virginia, is the location of the largest Marlboro cigarette manufacturing plant. Marlboro is the global best-selling cigarette brand since 1972. As of 2017, Marlboro had 40% market share in the United States, more than the next 7 competing brands combined.