Case study Infosys
Case study of infosys from IIM kashipur available in the document below for students of marketing and sales. The topics discussed below are Key facts, Problem Statement, Product portfolio for Stylista, Revenue share for product mix of Stylista, Revenue share for product segments of Stylista, Growth of online retail in India, etc.
This attatchment shows the marketing research conducted on Consumer preferences towards cream biscuits. This case study and analysis can be used by students of marketing and research for projects and assignments. The case study involves Type of research design and Information needs, Fieldwork done, Data Analysis, Limitations and Applicability of the Research, etc.
Competitive advantage through channel management
Uploading Case Study Solution of "Competitive advantage through channel management". The attatchment includes topic of 'Why have these companies been successful in developing a competitive advantage? Is this advantage sustainable?' Content useful for students of management, sales and marketing.
BRAND EQUITY ANALYSIS OF AMUL
The topic discussed in the attatchments below is of the course Management. Useful for the students of marketing and sales. The content in the documents below comprises of analysis of the brand Amul. Topics included such as Comparative methods for evaluating brand equity, Holistic methods for evaluating brand equity, etc.