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Brands leveraging Instagram for marketing

How indian brands like 'paper boat' and startups like 'rentomojo' are leveraging instagram to the fullest to achieve thier marketing objevtives.

Operating system

Operating system  Operating system is a program  or software which act as a interface between the     user  and a hardware of a computer system. 

mysql interview questiones

The document attatched below gives a brief about DATABASE TECHNOLOGY by Krishhna kumar.r. The topics discussed are SQL Statements, View, Store Procedure/Functions, Triggers, Example of Object-Oriented Relational DB, etc.

Surajkund Crafts Mela 2018, Faridabad

Introduction : Surajkund Crafts Mela is an annual fest that takes place in Faridabad, Haryana. The footfall is estimated in millions and is one of the most popular and largest fairs in the world. It was first hosted in 1987 and last year the the footfall was more than 1.2 million. The 32nd edition of the event will be organized in February 2018 and it is a joint venture of the Haryana Tourism and Surajkund Craft Mela Authority. It is considered as one of the most significant tourism events in Haryana. A lot of national and international tourists will be visiting. People can experience a vivid mixture of tradition, culture, art, craft, music, dance, etc, which would overwhelm your heart with joy. The colorful ambiance and the immersive cultural ethos in the place will surely delight everyone who visits this vibrant festival. Food is an important aspect of the Surajkund Crafts Mela. You can get cuisines from nearly all states of India and experience the joy of eating numerous Indian dishes. Fast food lovers will not be disappointed as some fast food stalls are also there. Surajkund Mela represents the richness and diversity of India through skilled Indian craftsmen, artisans, weavers and workers. It also provides an opportunity to SAARC nations to show their talent. The natural craft involved in the handlooms, handicrafts and cultural fabrics demonstrate the diversity of the culture of India. Pottery, sculptures, embroidery, weaving items can also be seen in the Mela along with metal work and wooden work. Other than the art and craft, there are a lot of cultural programs, open-air theatres and chaupals at the Mela which glorify the surroundings of the place. Various folk artists come from different parts to perform here. Important Details : Surajkund Crafts Mela will begin on 2 February and will end on 18 February 2018. The timings will be 10:30 am to 8:30 p.m. The cost of tickets ranges from Rs. 50 to Rs. 150. This year the theme state for the Mela is Uttar Pradesh. This year, Surajkund Mela will have Uttar Pradesh as the theme state. Uttar Pradesh is one of the most popular and largest states in India which has a rich tradition in history. So, the footfall expected this year is relatively high.   The Inception of Surajkund Mela The term Surajkund means “the Lake of the Sun”. There was a Tomar chieftain named Surajpal who built a sun pool and amphitheater there. Surajkund is an artificial lake constructed in the backdrop of the Aravalli hills. Surajkund was a simple tourist destination, but in 1987, the first Surajkund Mela was organised and after that, it became one of the most popular tourist sites of Haryana where centuries-old crafts and traditions of India are given importance Main Attractions : ·         Get familiar with culture, traditions, music and dance forms of various states of India ·         Diversity and ethnicity of India can be experienced under a single roof. ·         Sumptuous food and cuisines from all the states of India. ·         A lot of buyers and sellers meet which leads to growth in their business.

Blockchain Technology .

Blockchain Technology is all about " distributed ledger " which is open to all and is non tamparable by the users without the consent of the users ....

CAT 2008 question along with solution

This CAT 2008 questions along with solutions will help future CAT aspirants.


A Definition of Big Data Big Data is everywhere. But, do you really know what it is and how it can help your business? SAS perfectly captures Big Data as “a term that describes the large volume of data – both structured and unstructured – that inundates a business on a day-to-day basis.” But, as SAS points out, the amount of data is not as important as what organizations do with it: analyzing Big Data results in the insights you need to make better business decisions and strategic moves. Lisa Arthur, Teradata Applications CMO and Forbes contributor, explains that Big Data “is a collection of data from traditional and digital sources inside and outside your company that represents a source for ongoing discovery and analysis.” She asserts that traditional data must be included in Big Data because it is an important piece of the Big Data picture. Indeed, incorporating data from all sources is key to optimizing the insights gained with Big Data. In recent years, there has been a boom in Big Data because of the growth of social, mobile, cloud, and multi-media computing. We now have unprecedented amounts of data, and it is up to organizations to harness the data in order to extract useful, actionable insights. But, because traditional systems cannot store, process, and analyze massive amounts of unstructured data, organizations are turning to Big Data management solutions to turn unstructured data into the actionable data needed for gaining key insights into their business and customers. Benefits of Using Big Data Analytics As the volume of data continues to grow, its potential for business seems to be growing exponentially as Big Data management solutions evolve allowing companies to turn raw data into relevant trends, predictions, and projections with unprecedented accuracy. Companies that use comprehensive Big Data analytics solutions reap the benefits, gaining even more insights that drive intelligent decision-making. Some of the benefits of Big Data analytics include… Identifying the root causes of failures and issues in real time Fully understanding the potential of data-driven marketing Generating customer offers based on their buying habits Improving customer engagement and increasing customer loyalty Reevaluating risk portfolios quickly Personalizing the customer experience Adding value to online and offline customer interactions Advantages of Big Data Management Solutions The best Big Data management solutions give companies the ability to aggregate a variety of data from hundreds of sources in real time. This results in better customer engagement through more effective inbound interactions and marketing programs, which ultimately leads to greater customer lifetime value. Big Data analytics powered by advanced Big Data management solutions gives organizations comprehensive customer profiles, enabling the delivery of more personalized customer experiences at every touchpoint throughout the buyer’s journey. And, these top Big Data management solutions eliminate data silos so that organizations get a single, 360-degree customer view that includes countless descriptive, calculated, and industry-specific metrics for building detailed records of individual customer’s behavior. These profiles, or what NGDATA calls “customer DNA,” give organizations a comprehensive understanding of their customers through deep customer insights and operationalized analytics, which allow for omni-channel impact. Big Data may seem daunting, but with the right Big Data management solution, your organization can tackle the data you need to get actionable insights and increase your customer lifetime value.

CAT 2004 question along with solution

This CAT 2004 questions along with solutions will help future CAT aspirants.

culture at college

presentation from business communication class. talks about cultural diversity on campus

Ergonomics in Transportation (Bus)

Ergonomics in Transportation (Bus)

CAT 2006 question along with solution

This CAT 2006 questions along with solutions will help future CAT aspirants.

CAT 2005 question along with solution

This CAT 2005 questions along with solutions will help future CAT aspirants.