Chandran Murugesan

Student at IIM Indore

Building Brand Community of Harley Davidson

Case Analysis of Brand community for Harley Davidson brand

HR Analysis at Moonka Auto

HUman Resource Management Analisy at Moonka Auto

Marketing research on Green prodcuts

This report talks about consumers perception about use of green products and reasons for not paying heavier price.

Environmental protection rules in \india

An analysis about environment protection laws of India in business aspect.

Analysis of Amazon B2B Market in India

Report about analysis of B2B market of Amzon in India

Analysis of Retail Strategy of Adidas

Artilcle about retail strategy of Adidas stores in India and new improvements in its stores

Customer service at Starbucks coffee

Analysis of customer service at starbucks cafe

Marketing of Tata Nano and Nissan Micra

Comparision of Marketing activities of Tata Nano and Nissan Micra

Analysis of Customer service level at Delwarca

Case Analysis of customer service levels at Delwarca Software

Retail Strategy_Lotus Electronics_Indore

This report talks about retail strategies adopted by Lotus Electronics Indore ,SWOT Analysis and improvements for future

HUL Soap brands_Sales & Distribution channel

Sharing a case study for the students of Marketing Management class for marketing and sales purpose. This case study can be used for project and examination purpose. The attatchment includes topics such as product portfolio of HUL, innovative sales and distribution initiatives by HUL, sales and distribution system, etc.

Case Analysis of Dendrite International

Case Analysis of Dendrite International in B2B marketing scenario.