Knowledge in Marketing and Sales
Leadership
This knowledge gives information about leadership and different theories and models related to Behaviouralism and leadership styles.Fiedler's model and Pth-Goal theory of Leadership are also included in this knowledge.#NMIMS
Raghav Bhattad
Titan Elevate case study
Titan's strategy for full market coverage, it includes segmentation,targeting and positioning of titan in world market with examples and ad campaign also listed are the competitors in the study.#competition #NMIMS
PRESENTATION ON DISTRIBUTION AND PROMOTION
PRESENTATION ON DISTRIBUTION AND PROMOTION OF BALENO.
ABHINAV RASTOGI
maruti suzuki marketing study
This knowledge gives a detailed research about Maruti Suzuki automobile company .its evolution,how it rebranding according to the changes in Indian Society.Also discussed are its strategies, customer centric approach and its stock prices along with market share#NMIMS
Rahul Dugar
Marketing question paper 2015-16
This knowledge presents the Final Examination Question Paper Marketing Management of 2014-15 of SVKM's NMIMS School of Business Management #NMIMS
Rhythm Agarwalla
Marketing management question paper 2014-15
This knowledge presents the Final Examination Question Paper Marketing Management of 2014-15 of SVKM's NMIMS School of Business Management #NMIMS
Basic Principles of Marketing
Basics of Marketing - Class Brief Notes .. covering need, wants, demand etc
Sparsha Panda
Principles of Marketing Basics
Class Notes- Basics of Marketing
Sparsha Panda
Reverse Marketing of Axe
A reverse marketing exercise has been performed on the Axe Bullet ad campaign to obtain insights on the target customer, business objective, communication challenge, storytelling, etc.
Pranay Roop Chatterjee
Red Lobter HBR Case Analysis
Segmentation, Targeting and Positioning of the Red Lobster chain,
Marketing plan for air purifier
Marketing plan for air purifier manufacturing company. STP analysis Projections Product features
Pritesh Parikh
Consumer Behaviour towards Toothpaste
Consumer Behaviour Towards Toothpaste
Eshita Singh